March 29, 2011
What does it mean to be number one in your town? Best of Bangor Here is a quick insight into our analytics for Bangor. The percentages you see represent the click throughs i.e. 12% of people clicked through to Makhulu 5 As you can see it makes a big difference being first, or even in [...]
March 22, 2011
Just a couple of weeks ago we announced our predictions for the Fate Awards based on your Lookaly ratings. Now we’re going to look at some of the Belfast Business Awards nominations and predict who will win these categories based on your ratings again. Best bar or pub Winner: Laverys Best restaurant Winner: Mourne Seafood [...]
March 4, 2011
Dean Langasco of I Love Mondays, local innovative marketing specialists, has put together some interesting Facebook research. Dean has taken the top 50 restaurants in Belfast from Lookaly, looked at their Facebook page (if they had one) and then ordered them by the number of Facebook fans they have. Top 10 restaurants in Belfast by [...]
January 17, 2011
If you’re a high street business owner/manager you might have tried various online techniques to help market your business. Sure, you can use the likes of Facebook and Twitter to engage with customers, but what other websites can you use? 1. Whats On NI What it does Spreads the word about the latest events and [...]
November 24, 2010
We measure a lot of statistics and user analytics on Lookaly. Two of the things we measure, and find run in parallel with each other, are bounce rate and average time on site. Bounce rate is the percentage of single-page visits or visits in which the person left Lookaly from the landing page. Average time [...]
November 8, 2010
Lookaly helps you find the best places and services in your area, but we also help small businesses manage their online presence, which starts with a free web page for all businesses. However not all businesses are taking advantage of their free listing so we hope this quick guide will help highlight the benefits that [...]
October 20, 2010
We’ve made a big update to our admin area for businesses. Lookaly for Business Until recently you’ve had to send us an email to request some updates. Now you can manage it all yourself. The new Lookaly for Business enables business owners to manage: Address Contact details Location map Opening times Widgets for your website [...]
October 12, 2010
Last week I asked on Twitter: For a restaurant or bar, what would you say are the 3 most important things you should be able to find on their website instantly? Sometimes it’s easy to get carried away with what you as a business owner see as important and forget what’s important to your customers. [...]
July 28, 2010
Last week we mentioned why it can be a good thing to get complaining customers. We came across another useful article, this time by Niall Harbison on Simple Zesty, who talks about dealing with the negative comments you receive online. …as consumers online become more vocal and are empowered by tools that let them shout [...]
July 21, 2010
We’ve mentioned before that no one is perfect. As a business you will never have 100% customer satisfaction, which you just have to accept. But how can getting negative feedback be good for business? Susan Payton discusses over on Mashable why it’s a good thing your business gets negative feedback, and how to deal with [...]
We've set up this blog to keep you informed with what's happening locally and with Lookaly. If you have some interesting news for us or would like to mention your business, feel free to contact us, we'd love to hear from you :)
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