What are the advantages of being the best in your town?
March 29, 2011 | 2 comments
What does it mean to be number one in your town?
Best of Bangor
Here is a quick insight into our analytics for Bangor.
The percentages you see represent the click throughs i.e. 12% of people clicked through to Makhulu 5
As you can see it makes a big difference being first, or even in the top three.
Restaurants in Bangor
Now take a look at the restaurant listings in Bangor.
Again it helps to be at the top. You can’t see it here but after the first 10 listings the click through rate is down to less than 1%.
How do you get your business to number one?
Provide a good service and encourage your customers, Facebook fans, website visitors and Twitter followers to write good honest reviews of your business.
If you haven’t already done so, add or claim your business on Lookaly for free.
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Interesting stats Lee. What size is the sample though – it is statistically significant i.e. how many and/or over what period? (Not trying to be funny, but I try to be a sceptic of all online stats unless they have some validity – for all the reader knows, you figures above might be for a period of 5 mins on a Monday morning! I’m sure that’s not the case, but it’d be reassuring to know how it was sampled.)
Darryl, just being helpful!
Hi Darryl, these screenshots were taken over a 1 month period. I guess since we’re looking at the benefits of top spot and since positioning changes regularly, 1 week would have been enough, or even 1 day.
If I look at the last week, Makhulu 5 is 12%, Jumpin Java 5.9% and Papa Joes 5.9%. So it roughly stays the same, until of course the top spot changes.